Mr Kipling has announced the launch of ‘bou-cake’, a cake and flower bouquet designed for Valentine’s Day.
The company said it is selling a limited number via its Facebook page, with each order for the £30 ‘bou-cakes’ receiving a complimentary box of Mr Kipling Special Edition cakes.
A spokesperson for Mr Kipling said: “For many years we’ve been mixing, baking and perfecting our exceedingly scrumptious cakes for Valentine’s Day we wanted to spread the love even further.
“As well as looking for something a bit different, over half of the people we spoke to also said they’d love to receive their favourite cake on the day of romance, so we wanted to create a unique gift with real wow factor to share with their special someone. We can’t wait to see everyone’s reaction!”
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